Clearing out some of the backlog, we've got Richard James rattling off the names of some of his favorite bands in the area...
...and Steve showing off his drum skillz during a section of Woodenmouth's newest song.
Saturday, February 20, 2010
Sunday, February 14, 2010
Marketing 101
The following is an email that I sent to Herr's Snack Foods regarding one of their products.
Dear Herr's,
I recently stopped by a local gas station (a Shell on the corner of Poplar & Hollywood, in Memphis, TN) and saw a large, prominently displayed stand of your new "Creamy Dill Pickle" chips.
My question is about the name of the product. "Creamy" is perhaps the absolute worst adjective one could use to describe a pickle. A friend told me that "creamy dill" is a type of sauce, but this is no excuse as your chips are not called Creamy Dill Chips, but rather Creamy Dill Pickle Chips.
Do you guys do focus testing? I ask because I can't imagine a sane person hearing a pickle described as creamy and not throwing up a little bit in his mouth.
Also, your baby back rib flavor does not taste like ribs. They taste pretty good, though. And I can understand the choice to name them as you did because it makes your product stand out on the shelf against all the other barbecue chips. Obviously someone over there has some marketing savvy, and I applaud him for it. However, that person obviously wasn't given the memo that you were about to launch a pickle flavored chip and describe it as creamy, or he would've yelled in Mr. Herr's dumb face and quit and gotten a job where his ability to describe things in flattering and inaccurate ways would be appreciated.
Following is a list of appropriate adjectives bound to possible chip flavors:
Sweet Mesquite Chips
Extreme Hot Chips
Easy Cheesy Chips
Sexy Mexican Taco Chips
Creamy Milkshake Chips
Weird Pickle Chips
I would be happy to help you name future products so that you can stop making fools of yourselves over there. My email address is enclosed for this purpose.
Sincerely,
Stan Polson
PS: You guys are so weird.
Dear Herr's,
I recently stopped by a local gas station (a Shell on the corner of Poplar & Hollywood, in Memphis, TN) and saw a large, prominently displayed stand of your new "Creamy Dill Pickle" chips.
My question is about the name of the product. "Creamy" is perhaps the absolute worst adjective one could use to describe a pickle. A friend told me that "creamy dill" is a type of sauce, but this is no excuse as your chips are not called Creamy Dill Chips, but rather Creamy Dill Pickle Chips.
Do you guys do focus testing? I ask because I can't imagine a sane person hearing a pickle described as creamy and not throwing up a little bit in his mouth.
Also, your baby back rib flavor does not taste like ribs. They taste pretty good, though. And I can understand the choice to name them as you did because it makes your product stand out on the shelf against all the other barbecue chips. Obviously someone over there has some marketing savvy, and I applaud him for it. However, that person obviously wasn't given the memo that you were about to launch a pickle flavored chip and describe it as creamy, or he would've yelled in Mr. Herr's dumb face and quit and gotten a job where his ability to describe things in flattering and inaccurate ways would be appreciated.
Following is a list of appropriate adjectives bound to possible chip flavors:
Sweet Mesquite Chips
Extreme Hot Chips
Easy Cheesy Chips
Sexy Mexican Taco Chips
Creamy Milkshake Chips
Weird Pickle Chips
I would be happy to help you name future products so that you can stop making fools of yourselves over there. My email address is enclosed for this purpose.
Sincerely,
Stan Polson
PS: You guys are so weird.
Tuesday, February 9, 2010
Saturday, February 6, 2010
Tuesday, February 2, 2010
Foreign Affairs
While this video blog is intended to focus on Memphis, I thought I'd share some videos taken during my recent trip to St Louis.
C. Felton Jennings II (aka: Raven Wolf) performed this tune for the camera outside of a record store on Delmar Loop in University City - a suburb of St Louis. His Myspace page can be found here.
C. Felton Jennings II (aka: Raven Wolf) performed this tune for the camera outside of a record store on Delmar Loop in University City - a suburb of St Louis. His Myspace page can be found here.
Subscribe to:
Posts (Atom)